Change your display every day
Put the newest collection at the entrance each morning. A display that changes gives regular customers a reason to step in again.
Lead with festive colours
Keep red, maroon and yellow at the front. These are the colours customers are looking for during Navratri and Karwa Chauth.
Refresh the mannequins every 2–3 days
A new look on the mannequin shows the range without the customer having to ask, and helps slow-moving designs get noticed.
Stock nine blouses for nine nights
Customers buying for every night of the festival want variety. A ready set of blouse options makes it easy to sell more than one saree.
Order before the rush
The best festive designs sell out first. Place your festive order a few weeks ahead so your shelves are full when the season starts.